In our group, we made 5 different posters for our thriller, Immolation. As we liked them all and couldn't decide which poster was most suitable and effective, we thought it was best to let the target audience give us a helping hand and tell us their opinions. We knew our target audience use social networks a lot therefore this was a great opportunity to market our thriller posters and keep everyone up to date with what was going on. We decided to share the posters on Facebook for them to view and comment on. We posted a status saying the following:
After 24 hours, we looked through the pictures to see how many likes each poster had and what the comments were. This would help indicate which poster was the best and what people liked or disliked about them, which would all help us in making the decision about our final poster. Here are screenshots of each picture and some feedback on each:
Total likes: 9
Total likes: 8
Total likes: 29
As you can see from the screenshots above the 3rd poster was most successful with 29 likes and comments such as "This ones the best and most dramatic" therefore this is now our official poster for Immolation!
By Penny Horsnell
No comments:
Post a Comment